SXSW 2018 Trade Show — SHAKE SYNC

From March 11 to 14, 2018, Zero by Zero exhibited a prototype of SHAKE SYNC at the SXSW 2018 Trade Show in Austin, Texas, at the Hakuhodo booth (Booth #1420, Austin Convention Center). SHAKE SYNC was co-developed with Hakuhodo and Osaka University.

SHAKE SYNC is a diamond-shaped block device designed to nurture creativity and self-expression in children through play with light. Shaking a block turns it on or off; bringing one block close to another passes the color of light between them. Arrange multiple blocks together and a domino effect of light takes shape — a picture painted entirely in light.

SXSW is one of the world's most prominent festivals for technology, music, and film. Appearing at Hakuhodo's booth gave Zero by Zero a global stage to demonstrate its product development capabilities to an international audience at the forefront of innovation.

Period: March 11 (Sun) – 14 (Wed), 2018 Venue: Austin Convention Center, Exhibit Halls 2, 3, 4 — Hakuhodo Booth No. 1420 (Austin, Texas, USA)